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	<title>Graphdesign.com &#187; art direction</title>
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	<link>http://www.graphdesign.com</link>
	<description>A graphic design ezine.</description>
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		<title>The making of a MacWorld Magazine Cover</title>
		<link>http://www.graphdesign.com/2009/the-making-of-a-macworld-magazine-cover/</link>
		<comments>http://www.graphdesign.com/2009/the-making-of-a-macworld-magazine-cover/#comments</comments>
		<pubDate>Sun, 09 Aug 2009 23:07:55 +0000</pubDate>
		<dc:creator>Michela Cappelli</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[making of]]></category>
		<category><![CDATA[photography]]></category>

		<guid isPermaLink="false">http://www.graphdesign.com/?p=278</guid>
		<description><![CDATA[  Cover creation from Peter Belanger on Vimeo.   This great video shows how much work goes in the creation of the cover of a MacWorld Magazine, to start from the planning of the first shot to the positioning of every single pixel, showing us that really nothing is left to chance. Time lapse is [...]]]></description>
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<p> <object width="473" height="266" data="http://vimeo.com/moogaloop.swf?clip_id=5989754&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ff9933&amp;fullscreen=1" type="application/x-shockwave-flash"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=5989754&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ff9933&amp;fullscreen=1" /></object></p>
<p><a href="http://vimeo.com/5989754">Cover creation</a> from <a href="http://vimeo.com/peterbelanger">Peter Belanger</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p> <br />
This <strong>great video</strong> shows how much work goes in the creation of the cover of a <a title="Link to MacWorld Magazine" href="http://www.macworld.com/" target="_blank">MacWorld  Magazine</a>, to start from the planning of the first shot to the positioning of every single pixel, showing us that really nothing is left to chance.</p>
<p>Time lapse is so compressed that half a day goes in 30 seconds!</p>
<p>This video has been uploaded on Vimeo by <a title="Link to Peter Belanger website" href="http://www.peterbelanger.com/" target="_blank">Peter Belanger</a>.<br />
You can visit his <a title="Peter Belanger Vimeo Page" href="http://vimeo.com/5989754" target="_blank">Vimeo page </a>to read his article about it and the <strong>technical details about the cameras and lenses</strong> he used.</p>
<p><strong>Enjoy!</strong></p>
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		<title>The art of (and a wallpaper from) Thomas Allen</title>
		<link>http://www.graphdesign.com/2009/the-art-of-thomas-allen/</link>
		<comments>http://www.graphdesign.com/2009/the-art-of-thomas-allen/#comments</comments>
		<pubDate>Sat, 08 Aug 2009 15:44:58 +0000</pubDate>
		<dc:creator>Michela Cappelli</dc:creator>
				<category><![CDATA[artists]]></category>
		<category><![CDATA[Downloads]]></category>
		<category><![CDATA[illustration]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[wallpaper]]></category>

		<guid isPermaLink="false">http://www.graphdesign.com/?p=247</guid>
		<description><![CDATA[Stumbleupon really is a huge treasure vault of  incredible and talented artists. A while ago I found this guy that makes amazing images from cut-out pulp book covers. As I&#8217;ve already stated here and there in this blog I like vintage stuff and imagery, and seeing those creations really made me stunned. Inspired by children [...]]]></description>
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<p><a href="http://www.graphdesign.com/wp-content/uploads/2009/08/200908_thomas_allen_red2.jpg"><img class="alignnone size-full wp-image-334" title="Thomas Allen's RED" src="http://www.graphdesign.com/wp-content/uploads/2009/08/200908_thomas_allen_red2.jpg" alt="Thomas Allen's RED" width="473" height="355" /></a></p>
<p><a title="Link to Stumbleupon" href="http://www.stumbleupon.com" target="_blank">Stumbleupon </a> really is a huge treasure vault of  <strong>incredible and talented artists</strong>.</p>
<p>A while ago I found this guy that makes <strong>amazing images</strong> from cut-out pulp book covers.</p>
<p>As I&#8217;ve already stated here and there in this blog I like <strong>vintage stuff and imagery</strong>, and seeing those creations really made me stunned.</p>
<p>Inspired by children pop-up books he loves, Thomas has had one of those ideas each creative always starves for, but his work goes beyond that.</p>
<p>His job is not limited to cut the paper and putting in position the slices.</p>
<p>He is an <strong>inspired director of stage, light, and composition</strong>, really bringing  photos to life, projecting you in the  world he&#8217;s seeing.<span id="more-247"></span></p>
<p>By making tri-dimensional sets of what once was a bi-dimensional picture, all carved pieces becomes part of a whole new story to tell, <strong>adding to it mistery, tension, irony, just like in a typical &#8217;50 movie</strong>, a western, a noir, a spy story.<br />
Decay of the paper itself is part of the tale.<br />
Then, a spotlight and a new shot, make the  image bi-dimensional back again to freeze the moment to eternity.</p>
<p>Am I a bit visionary?</p>
<p>It may be, but considering the success the man is having I&#8217;m not the only one.</p>
<p>He takes part in several exhibitions and has even printed a book <a href="http://www.amazon.com/gp/product/1597110531?ie=UTF8&amp;tag=graphdesignco-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1597110531"><strong><span style="text-decoration: none;">Thomas Allen: Uncovered</span></strong></a><strong><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=graphdesignco-20&amp;l=as2&amp;o=1&amp;a=1597110531" border="0" alt="" width="1" height="1" /></strong>, a 48 page “jewel” featured in <strong>Amazon Top 100  Best book of Year 2007</strong>, and whose reviewers speak of very highly (not to mention that his blog really worth reading).</p>
<p>Recently Thomas has teamed up with the webdesigner and blogger <a title="Link to blog Kitsune Noir" href="http://kitsunenoir.com/blog/" target="_blank"><strong>Kitsune Noir</strong></a> (another blog I follow) for his <strong>“Desktop Wallpaper Project”</strong>, so now all of us can have a piece of his creativity to download for our desktop at various resolutions even for <strong>Iphone and PSP</strong>.</p>
<p>This is called <strong><em><span style="text-decoration: underline;"><a title="Link to Kitsune Noir post of Thomas Allen Wallpaper" href="http://kitsunenoir.com/blog/2009/05/27/the-desktop-wallpaper-project-featuring-thomas-allen/" target="_blank">“INFECTIOUS”</a></span></em></strong> and features a man with a wrapped slightly bloodied hand, looking worried toward the woman standing at his shoulder.</p>
<p>Still there? What are you waiting to download? <img src='http://www.graphdesign.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>

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		<title>Type Directors Club Winners</title>
		<link>http://www.graphdesign.com/2009/type-directors-club-winners/</link>
		<comments>http://www.graphdesign.com/2009/type-directors-club-winners/#comments</comments>
		<pubDate>Wed, 18 Mar 2009 22:31:27 +0000</pubDate>
		<dc:creator>Michela Cappelli</dc:creator>
				<category><![CDATA[Competitions]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Typography]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[artists]]></category>
		<category><![CDATA[Design Award]]></category>

		<guid isPermaLink="false">http://www.graphdesign.com/?p=202</guid>
		<description><![CDATA[As many of you probably know, Type Directors Club defines itself &#8220;an international organization for all people who are devoted to excellence in typography, both in print and on screen&#8221;. This year edition of TDC2, its Typeface Awards had 165 participants from 26 countries resulting in 18 winning entries representing 8 countries. The jury was [...]]]></description>
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<p><img class="aligncenter size-full wp-image-205" title="Preview of Award winning Typefaces" src="http://www.graphdesign.com/wp-content/uploads/2009/03/200903_type.jpg" alt="Preview of Award winning Typefaces" width="473" height="188" /></p>
<p>As many of you probably know, Type Directors Club defines itself  &#8220;an <strong>international organization for all people who are devoted to excellence in typography</strong>, both in print and on screen&#8221;.<br />
This year edition of <a title="Link to TDC2 Typeface Awards" href="http://tdc.org/tdc/tdc2-2009-winners" target="_blank"><em><strong>TDC2</strong></em>,</a> its Typeface Awards had <strong>165 participants</strong> from 26 countries resulting in <strong>18 winning entries</strong> representing 8 countries.</p>
<p>The jury was chaired by Fiona Ross, lecturer at <strong><em><a title="Link to University of Reading - Typography" href="http://www.reading.ac.uk/typography/" target="_blank">University of Reading</a></em></strong>, and Associate Designer to <a title="Link to Tyro Typeworks" href="http://www.tiro.com/" target="_blank"><strong><em>Tiro Typeworks </em></strong></a>, included Ken Barber (<a title="Link to House Industries website" href="http://www.houseind.com/" target="_blank"><em><strong>House Industries</strong></em></a>); Jonathan Hoefler (Hoefler &amp; Frere-Jones); Richard Kegler (<a title="Link to P22 Type Foundry" href="http://www.p22.com/" target="_blank"><strong><em>P22 Type Foundry</em></strong></a>), and Gabriel Martinez Meave (<a title="Link to Kimera Typ website" href="http://www.kimeratype.com/" target="_blank"><strong><em>Kimera Type Foundry, Mexico</em></strong></a> ).<br />
<span id="more-202"></span></p>
<p>All winners have been awarded with the <em>Certificate of Typographic Excellence in Type Design</em>.</p>
<p>All winning entries will be published in Typography 30: The Annual of the Type Directors Club available at the end of 2009 (free to all members of  TDC).<br />
While you&#8217;re waiting, you can enjoy a copy of   <strong><em><a href="http://www.amazon.com/gp/product/0061582778?ie=UTF8&amp;tag=graphdesignco-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0061582778">Typography 29</a><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=graphdesignco-20&amp;l=as2&amp;o=1&amp;a=0061582778" border="0" alt="" width="1" height="1" /></em></strong> (with last year’s winners, and a lot, lot more), which I highly recommend.</p>
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		<title>Who delivered the trojan horse?</title>
		<link>http://www.graphdesign.com/2009/who-delivered-the-trojan-horse/</link>
		<comments>http://www.graphdesign.com/2009/who-delivered-the-trojan-horse/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 10:56:18 +0000</pubDate>
		<dc:creator>Michela Cappelli</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[illustration]]></category>

		<guid isPermaLink="false">http://www.graphdesign.com/?p=154</guid>
		<description><![CDATA[Well, it seems the Dubai department of Ogilvy &#38; Mather has no no doubt about it: everything was DHL&#8217;s fault. According to Omero version of the story, Greeks sent in front of the city of Troy a huge horse, which had to appear as a peace offer. The jubilant Trojans dragged the wheeled, wooden horse [...]]]></description>
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<p><img class="aligncenter size-full wp-image-156" title="DHL's Advertising Trojan horse" src="http://www.graphdesign.com/wp-content/uploads/2009/03/200902_trojanhorse1.jpg" alt="DHL's Advertising Trojan horse" width="473" height="335" /></p>
<p>Well, it seems the <strong>Dubai department of Ogilvy &amp; Mather</strong> has no no doubt about it: everything was <strong>DHL&#8217;s fault</strong>.</p>
<p>According to <strong>Omero</strong> version of the story, <strong>Greeks sent in front of the city of Troy a huge horse</strong>, which had to appear as a peace offer. The jubilant Trojans dragged the wheeled, wooden horse into their city to <strong>celebrate the end of the 10 years of fighting</strong>.<br />
Unfortunately it was only an Odisseus plan to ultimately doom the Trojans: <strong>the horse was filled with soldiers</strong> that during the night, while the Trojans were more than a little comatose from too much drinking, slipped out of it. <strong>Killing Trojans and setting fire to the city, they quickly won the war</strong>.</p>
<p>So&#8230;here we are in presence of a revision of the history and <strong>DHL takes full credit for that old delivery</strong>. <img src='http://www.graphdesign.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>I think this campaign is simply brilliant, clever and fascinating, not to mention beautifully illustrated.</p>
<p><strong>I just love it</strong>.</p>
<p><strong>Advertising Agency</strong>: Ogilvy &amp; Mather, Dubai, United Arab Emirates<br />
<strong> Executive Creative Director</strong>: Till Hohmann<br />
<strong> Art Director</strong>: Rafael Rizuto<br />
<strong> Creative Director</strong>: Dalba Singh<br />
<strong> Illustration</strong>: Keith Thompsom<br />
<strong> Editor</strong>: Sascha Kuntze</p>
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		<title>ORBIT Dirty Mouth Advertising Tradition</title>
		<link>http://www.graphdesign.com/2008/orbit-dirty-mouth-advertising-tradition/</link>
		<comments>http://www.graphdesign.com/2008/orbit-dirty-mouth-advertising-tradition/#comments</comments>
		<pubDate>Tue, 23 Sep 2008 16:13:09 +0000</pubDate>
		<dc:creator>Michela Cappelli</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[creativity]]></category>

		<guid isPermaLink="false">http://www.graphdesign.com/?p=101</guid>
		<description><![CDATA[After last year successful guerrilla street campaign, Orbit is coming back. New advertising poster has a beautiful vintage style (of those I love) and features a group of cannibals while preparing a couple of (human) pyres for their forthcoming snack. In the foreground, a packet of Orbit whit the headline “After any meal”. How daring! [...]]]></description>
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<p><img class="aligncenter size-full wp-image-103" title="One of Orbit's Street Dirty Mouth" src="http://www.graphdesign.com/wp-content/uploads/2008/09/2008_orbit11.jpg" alt="One of Orbit's Street Dirty Mouth" width="473" height="315" /><br />
After last year successful guerrilla street campaign, <strong>Orbit is coming back</strong>.<br />
New advertising poster has a <strong>beautiful vintage style</strong> (of those I love) and  features a group of cannibals while preparing a couple of (human) pyres for their forthcoming snack.<br />
In the foreground, a <strong>packet of Orbit whit the headline “After any meal”.</strong></p>
<p><img class="aligncenter size-full wp-image-104" title="New ORBIT campaign" src="http://www.graphdesign.com/wp-content/uploads/2008/09/2008_orbit21.jpg" alt="New ORBIT campaign" width="500" height="706" /><br />
<strong>How daring! Humorous, engaging, and most of all so beautifully illustrated</strong>.<br />
 Ad was made by Agency Mark BBDO under the direction of creatives Leon Sverdlin and Martin Charvát. Brilliant copywriting was and idea of Pavel Sobek, art direction of: Daniel Kurz and (let me tell it again) wonderful illustrator was: Lucie Štamfestová.</p>
<p>Regarding last year campaign I just mentioned, if you don&#8217;t know it yet, <strong>faces were painted around street irregularities</strong>, with attached a simple note: <strong>“Dirty Mouth? ORBIT.COM”.</strong><br />
<strong>Very Impressive!<br />
</strong><img class="aligncenter size-full wp-image-105" title="One of Orbit's Street Dirty Mouth" src="http://www.graphdesign.com/wp-content/uploads/2008/09/2008_orbit31.jpg" alt="One of Orbit's Street Dirty Mouth" width="473" height="355" /><br />
Campaign was planned  by agency Energy BBDO Chicago, under the creative direction of Marty Orzio, art direction of Frank Dattalo, copywriting by Mike Roe. The artist that painted faces was  Karen Tisel and the Christian Petersen-Clausen. Producer: Liz Miller-Gershfeld.</p>
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